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New Honda Insight Hybrid Undercuts Prius in Pricing
The new 5-passenger hybrid Insight will undercut the Toyota in pricing. Expected first year sales are 200,000 cars. The new Insight shares styling cues with Honda’s FCX Clarity fuel cell vehicle. Takeo Fukui, Honda Motor Co., Ltd. CEO. “This new Insight will break new ground as an affordable hybrid within the reach of customers who want great fuel economy and great value.” The Insight Concept defines a new stage in the evolution of hybrid technology, utilizing a more cost-efficient version of Honda’s Integrated Motor Assist™ (IMA™) hybrid technology, resulting in a new level of affordability for hybrid customers worldwide. By 2010, ten percent of Honda’s sales are expected to be hybrid.
Read more on Honda Insight.
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